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Chupa Chups is a Spanish brand of lollipop and other confectionery sold in over 150 countries around the world. this brand is very nostalgic i had to do a rebrand for it for fun and this is the packaging Note: this is a passion project Submitted By: Rim ben abdallah Follow Message Credits: : Client: chupa chups


Vibranding designs the guidelines for Chupa Chups packaging licensing

Global brands. Consumers in more than 150 countries around the world enjoy Perfetti Van Melle confectionery and chewing gum products. Whether it's children enjoying the bubbly wonder of Chupa Chups Magics lollipops filled with apple mango fizzy powder, or teens enjoying Alpenliebe's chewy caramel goodness, we deliver happiness and joy all across the globe.


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Chupa Chups is famous for its wide range of delicious and unique flavors, as well as its eye-catching packaging designs, which have been created in collaboration with various artists and.


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A captivating case study of design and successful branding. Mariana Vargas · Follow Published in UX Collective · 8 min read · Jul 23, 2023 Chupa Chups is a compelling case study of how correctly identified problems can result in internationally recognized brands when backed up by a strategic design and branding process.


Vibranding designs the guidelines for Chupa Chups packaging licensing

Project Type: Produced Client: Chupa Chups Product Launch Location: Global Packaging Contents: Snacks If there is one brand that is instantly recognisable on account of its logotype and its visual identity, then that brand is Chupa Chups. Its visual code is powerful, colourful, psychedelic, a bit motley… It is unique, as brands should be.


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The first marketing campaign of Chupa Chups was the logo with the slogan " És rodó I dura molt, Chupa Chups ," which translates from Catalan as " It's round and long-lasting .". Later in the 1980s, they started to associate the brand with anti-smoking campaigns that turned out to be very effective.


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Chupa Chups as nickname for a species of marine sponges? A scientific expedition to the Antarctic discovered a new species of sponge, and you'll never guess what they decided to nickname it…. we promise it's not a joke. 1995 Chupa Chups visited outer space


Vibranding designs the guidelines for Chupa Chups packaging licensing

This project entails rebranding & repositioning in the Indian market for Chupa Chups, a confectionery brand. The project introduces a limited edition packaging in its new campa… No candy is more associated with our childhood memories than lollipops, right? This project entails rebranding & repositioning in the Indian market for Chupa Chups, a.


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Why are Chupa Chups lollipops so difficult to open? +. Because the wrapper is sealed closely to the stick to protect the candy from elements of the external environment. I bought a bag of Chupa Chups lollipops. My favorite flavor was missing, or I only had one of them. Why is that?


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Discover our Chupa Chups assortment. We've got a ton of flavours just for you!


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Know who rebranded Chupa Chups back in the late 60s? Salvador Dali. Yeah, that guy. The mustachioed surrealist insisted that not only should the logo come inside a bright yellow daisy, but that the consumer should see it at the very top of the lollipop so it would always be seen intact.. The logo was later revised, but the architecture remains the same for this well-known, mildly psychedelic.


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The Chupa Chups packaging is uncanny—you could spot the swirly, colorful wrapper from a mile away, and you'd instantly know it was the most famous Spanish lollipop in the world. David Airey, an.


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Chupa Chups. The original lollipop comes in more than 100 flavours and is sold all over the world. Chupa Chups brand profile. Mentos.. We want to pleasantly surprise our consumers with new products, new flavours, new packaging and new product concepts that will help them enjoy "sweeter" moments in their lives. Innovation explained.


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Chupa Chups ( Spanish pronunciation: [ˈtʃupa ˈtʃups]) is a Spanish brand of lollipop and confectionery company found in over 150 countries around the world. The brand was founded in 1958 by Enric Bernat, and is currently owned by the Italian - Dutch company Perfetti Van Melle.


Edition Limité Chupa Chups Packaging on Behance

Forever Fun. Ever since 1958, Chupa Chups has brought happiness to children of all ages. We plan to make sure this continues, by combining a strong sense of the Chupa Chups tradition with contemporary creativity and innovation. www.chupachups.com. YouTube.